HOLLYWOOD – Hard Rock International casinos, hotels and cafes worldwide celebrated Earth Hour 2025 on Saturday, March 22. Earth Hour is a global movement created by World Wildlife Fund that encourages countries, businesses, individuals and iconic landmarks around the world to take action to protect nature. This year, 130+ Hard Rock properties filled the time with guest activities free of electricity, to reinforce the importance of prioritizing sustainability and reducing energy consumption, while connecting guests to mother nature through all five senses.
Activities included 25+ nature-inspired dinners, 40+ live acoustic music performances, 25 community cleanups, 13+ tree planting events and more that dedicated 50,000+ total hours to the Earth.
Highlights from around the world include:
- Hard Rock Hotel Riviera Maya celebrated Earth Hour by hosting an eco-tour, community cleanup and golf cart upcycle contest. The property also offered guests the chance to reconnect with nature through yoga and hiking.
- Hard Rock Hotel Desaru Coast hosted ‘Echoes of the Wild,’ an immersive rainforest experience to celebrate nature visually and bio-acoustically. Renowned naturalist Irshad Mobarak held a powerful session around protecting Desaru’s wildlife. In addition, the property upcycled old team member uniforms into denim backpacks, for proceeds to go towards a stingless beehive.
- Hard Rock Hotel Vallarta team members headed to the beach to clear pollution before participating in a sandcastle building contest, children’s arts & crafts, s’mores and acoustic candlelit concert.
- Hard Rock Hotel Bali treated guests to a ‘Dine in the Dark’ experience accompanied by live acoustic music, as well as an unforgettable turtle release, mangrove planting and children’s recycling activities.
- Hard Rock Hotel & Casino Punta Cana commemorated the occasion by organizing a beach cleanup, planting greenery with children in the ROXITY Kid’s Club and hosting pool relay races, with 1,298 guests participating.
Hard Rock’s environmental consciousness will continue into Earth Month and Earth Day 2025 through team member engagements. In addition, members of the Unity™ by Hard Rock global loyalty program will receive 20% off all candlelit concerts at Hard Rock Hotels in the United States for the remainder of 2025.
We are proud to engage our guests and community in small actions that inspire wider change to protect the environment. We are also grateful to our team members who put our ‘Save The Planet’ motto into action with their creative guest experiences and look forward to continuing to drive change with their dedication. Paul Pellizzari, Vice President of Global Social Responsibility for Hard Rock International.
For more information on Hard Rock’s Save The Planet commitment, partnership with Ocean Conservancy and other CSR efforts, visit www.hardrock.com/living-our-mottos.aspx.
About Hard Rock®
Hard Rock International (HRI) is one of the most globally recognized companies with venues in nearly 75 countries spanning more than 300 locations including owned/licensed or managed Hotels, Casinos, Rock Shops®, Live Performance Venues and Cafes. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s largest and most valuable collection of authentic music memorabilia with more than 88,000 pieces displayed at locations around the globe. The Unity™ by Hard Rock global loyalty program rewards members for doing the things they love across participating properties. In addition, Hard Rock Digital spotlights the sports betting and iGaming experience with products remixed in the spirit of Hard Rock for players worldwide.
HRI has received numerous industry and destination awards across the travel, hospitality, gaming, entertainment and food & beverage sectors. HRI currently holds investment grades from primary investment-grade rating agencies: S&P Global Ratings (BBB-) and Fitch Ratings (BBB). For more information on Hard Rock International, visit www.hardrock.com or shop.hardrock.com.
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